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The original item was published from 12/12/2017 9:17:00 AM to 12/30/2017 12:00:06 AM.


Planning and Development

Posted on: December 11, 2017

[ARCHIVED] Unveiling New “Step Into Poetry” Panels with Augmented Reality


Epark Eugene, the City of Eugene Parking Services program, has partnered with Wordcrafters in Eugene to select a new set of poems for display in the Overpark Garage’s north stairwell. In addition to the refreshed words, Epark Eugene has added an augmented reality layer to each poetry panel. The Step into Poetry panels represent the first round of a four-part series. Future installations in other garage stairwells will include Step into Stories, Step into Theatre, and Step into Comics.

“The idea is to make the parking experience engaging and fun,” says Jeff Petry, Parking and Technology Manager for the City of Eugene. “Our customers really enjoyed taking the stairs and reading the poetry, stories, and theatre panels. We are able to showcase our amazing local talent and have received national recognition. We leveled-up our Step Into project by partnering with our local tech community and adding an augmented reality (AR) layer to the written words.” The City of Eugene’s partnerships with the Technology Association of Oregon, designation as a Mozilla and U.S. Ignite community, as well as the contributions of downtown businesses have created this groundbreaking connection between art, technology, and parking. 

Previous renditions of the 2012 “Step into” series panels were taken down for garage cleaning earlier this year. The replacement panels include color-coded wayfinding information.

In addition to the new wayfinding information, the Step into Poetry panels include augmented reality features. Augmented reality is an emerging technology that superimposes a computer-generated image over the view of the real world, providing a composite visual experience. The City of Eugene is pioneering the implementation of this technology in parking garage art.

The augmented reality features are viewable through a smartphone app created by local startup, Glimmer Tech. To download the app, users can visit on their phone’s browser, or visit their phone’s app store and search for GlimmerXP. Signs located in the stairwells will provide visitors with further instruction.

Future installations, Step into Stories and Step into Theatre, will also include augmented reality components. Epark Eugene is exploring augmented reality comics for its Step into Comics series.

Step Into Poetry Unveiling Event with Mayor Lucy Vinis:

When: Friday, December 15, 2017 at 10am
Where: Overpark Garage, 960 Oak Street, Eugene, OR 97401 on the north side ground level breezeway.

Panels will remain up after the event and can be viewed in the north stairwell of the Overpark garage.

For more information about City of Eugene Parking, visit:

More information is also available about the event at:

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